In this episode, Naren Arulrajah shares how dentists can use influence principles to attract and retain patients. He explores the seven principles taught by Dr. Chinni, which will help increase patient compliance and case acceptance. Specific examples include using Google reviews for social proof, gaining awards for authority, and building relationships for reciprocity. Naren encourages listeners to visit influencefordentistry.com for additional training and resources tailored to dental practices. By leveraging these influence techniques, dental professionals can enhance their patient relationships, increase appointment bookings, and ultimately grow their practices successfully.
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Time stamps
- 00:02:45 – What are the seven influence principles taught by Dr. Robert Cialdini?
- 00:05:14 – What is social proof? How can we leverage social proof to attract new patients?
- 00:08:46 – Tell us more about influencefordentistry.com
- 00:12:01 – What is reciprocity, and how can we leverage reciprocity to get 5-star Google reviews?
- 00:15:00 – What is authority, and how can we leverage authority to grow the practice?
- 00:20:12 – I want to see if my website and online marketing are effectively leveraging online principles. What is a good next step?
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