In this episode, we explore the critical distinction between working in your dental practice and working on it. Our guest, Naren, delves into how focusing solely on day-to-day operations—like patient care, staff management, and administrative tasks—can limit your practice’s growth potential. Drawing insights from Michael Gerber’s “The E-Myth,” Narin highlights the transformative power of strategic planning, marketing, and delegation. By shifting your focus to long-term improvements, such as enhancing patient satisfaction, streamlining processes, and boosting revenue, you can build a more successful and resilient dental practice. This episode is a must-listen for dental professionals looking to elevate their practice and achieve sustainable growth.
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Time stamps
- 00:01:22 – What do you mean by working on the business versus working in the business?
- 00:07:53 – In your experience working with dental practice owners, who tend to be more successful as business owners – those who work on the business or work in the business?
- 00:16:00 – Share some activities that working on the business works on.
- 00:17:07 – You help 100s of practice owners with marketing. What are some working on the business activities you suggest to your marketing clients?
- 00:18:26 – One of the things you offer is a no-cost marketing review. Everyone listening should be taking advantage of it. Naren, can you tell us more?
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