In this episode, the hosts discuss the dental buyer’s journey and how patients make decisions within the field of dentistry. They emphasize the importance of dominating Google search results to attract potential patients, with 92% of people starting their search on Google. The episode also highlights the need for dental practice owners to quickly and effectively convey their expertise, likability, and trustworthiness to potential patients in the digital space.
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Time stamps
- 00:01:57 – What is the Dental Buyer’s Journey? How do Dental Consumers buy today?
- 00:05:00 – If I am a practice owner, what should be my goal to take advantage of this trend?
- 00:11:50 – How do I, as a dental practice owner, help people see me as an expert?
- 00:15:18 – How do I help people like me and my practice?
- 00:17:24 – I am curious about how I am doing on Google or how I am doing in influencing people as they go through the dental buyer’s journey. Where do I start? Any resources?
Resources
